Kuczmarski & Associates

News & Publications

 

Chicago Sun-Times

  • October 22, 2007 - "2007 Chicago Innovation Awards"
  • Read the special feature in the Chicago Sun-Times profiling the 10 Award winners as well as coverage of this year's event.

  • July 12, 2007 - "Polishing Up On Leadership Qualities"
  • The Chicago Sun-Times praises Tom and Susan Kuczmarski's new book, Apples Are Square, as an "insightful read [that] outlines values needed to succeed today."

  • June 28, 2007 - "Can We Pick the Stars or What?"
  • Confirming the overwhelming success of the Chicago Innovation Awards and its annual winners, investing $1000 each year in the publicly-traded CIA winners would have achieved a 62% return, compared to 31% for the S&P 500 in the same 5 year timeframe.

Business Week

  • September 28, 2007 - "Emerging Qualities of Leadership"
  • Business Week identifies Apples Are Square as making "an effective case for risk-taking within a framework of humanity."

  • July 10, 2006 - "How Failure Breeds Success"
  • Tom Kuczmarski discusses the importance of accepting, and even celebrating, failure as a key element of developing a successful and supportive innovation culture.

WGN Radio

  • September 28, 2007 - "Conversation on Innovation"
  • Bob Sirott picks the brain of Tom Kuczmarski about how important good leadership is in fostering an innovative staff.

Wall Street Journal

  • February 26, 2007 - "All Companies Need Innovation"
  • Tom Kuczmarski discuss how old companies and brands still need to innovate to maintain an advantage over competition.

Fast Company

  • June 1, 2007 - "Apples Are Square Review"
  • Fast Company selects Apples Are Square in the "First Look" section of its June 2007 issue

  • February 12, 2007 - "A New Age of Leadership at Harvard"
  • Tom Kuczmarski's upcoming book, Apples Are Square, is cited as describing the new model of leadership currently fueling change at Harvard.

Business POV

First Business

  • August 6, 2007 - "Looking for Leaders"
  • Tom Kuczmarski looks at how creativity and innovation are taking businesses and shareholders to the next level.

  • February 15, 2007 - "Challenging Coca-Cola"
  • Tom Kuczmarski comments on Coke's misleading claims about its new Enviga product and how that false advertising might land Coke in court.

The Chicago Tribune

Alfa Press Release

  • September 6, 2007 - "Mexico’s ALFA Works with Prominent Innovation Firm"
  • ALFA announces its partnership with Kuczmarski & Associates to develop a systematic approach to innovation, including new products and services and internal systems that will stimulate innovation in the future.

SmithBucklin Press Release

Kellogg School of Management

  • March 1, 2007 - "New Executive Education Offering"
  • Tom Kuczmarski and Kellogg Dean Dipak Jain announce the offering of their new executive education class, Managing New Products and Services for Strategic Competitive Advantage

  • March 1, 2007 - "Big Ideas"
  • Tom Kuczmarski discusses the barriers to innovation and how companies can overcome them

Smart Money

  • August 9, 2006 - "Weird, But Marketable"
  • Tom Kuczmarski discusses the importance of uncovering customer insights before generating ideas and developing new products or services.

The Indianapolis Star

PDMA Handbook for New Product Development

  • May 29, 2007 - "Service Development"
  • K&A experts offer their advice on the tools and processes company's need to achieve innovation goals.