Executive Education Classes

Creating and Leading a Culture of Innovation

Great leaders must constantly improve the way they relate to and interact with their people. There is an unmet need for well-trained leaders to unleash the innovative spirit and embrace a culture that innovates. From new markets to mature markets and across every industry, innovation plays a critical role in an organization’s success.

In this program, you will be challenged to take an introspective look at your own leadership style, values, and impact – and how to create an innovation mindset and culture. Many companies focus on streamlining and cost-cutting to achieve short-term earnings growth. Winning managers, though, are always seeking new ways to create value by launching new products and services, entering new markets, or rethinking established processes.

2013 Dates

  • March 20-23
  • September 18-20
Course Information


Innovating New Products And Services

Turn your new products and services into profits. Organizations must be able to fuse business strategy with new product design and development to gain a competitive edge in the marketplace. In this comprehensive program highlighted by a collaborative learning environment, you will identify new product and service strategies that foster innovation.

From the voice of the customer to design, manufacturing, delivery, and launch, you will be inspired to put a development process into action at your organization.

This program covers techniques for creating an innovation mind-set, market entry and positioning strategies, segmentation tools and techniques, mass customization, product design and development, building cross-functional teams, and rewarding and motivating team performance.

2013 Dates

  • May 19-22
  • October 13-16
Course Information